This privacy policy sets out how Hide the Shark (trading under Farrows Creative LLP) uses and protects any information that you give when using this website. Hide the Shark is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. Hide the Shark may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 23.05.2018.
Who we are
Our website address is: https://www.hidetheshark.com.
Our Site is owned and operated by Hide the Shark, trading under Farrows Creative LLP. A limited liability partnership registered in England under company number 07480756.
Registered and main trading address: [HERE], 470 Bath Rd, Bristol BS4 3AP.
VAT number: GB 117554417.
Data Protection Officer: Megan Farrow
Email address: hello@hidetheshark.com
Telephone number: 0117 325 0487.
Postal Address: Farrows Creative LLP, [HERE], 470 Bath Rd, Bristol BS4 3AP.
What Does This Policy Cover?
This Privacy Policy applies only to your use of Our Site. Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. However, once you have used these links to leave our site, you should note that we do not have any control over that other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.
You should exercise caution and look at the privacy statement applicable to the website in question.
What is Personal Data?
Personal data is defined by the General Data Protection Regulation (EU Regulation 2016/679) (the “GDPR”) as ‘any information relating to an identifiable person who can be directly or indirectly identified in particular by reference to an identifier’.
Personal data is, in simpler terms, any information about you that enables you to be identified. Personal data covers obvious information such as your name and contact details, but it also covers less obvious information such as identification numbers, electronic location data, and other online identifiers.
What Are My Rights?
Under the GDPR, you have the following rights, which we will always work to uphold:
a) The right to be informed about our collection and use of your personal data. This Privacy Policy should tell you everything you need to know, but you can always contact us to find out more or to ask any questions using the contact details above.
b) The right to access the personal data we hold about you.
c) The right to have your personal data rectified if any of your personal data held by us is inaccurate or incomplete. Please contact us using the details above to find out more.
d) The right to be forgotten, i.e. the right to ask us to delete or otherwise dispose of any of your personal data that we have. Please contact us using the details above to find out more.
e) The right to restrict (i.e. prevent) the processing of your personal data.
f) The right to object to us using your personal data for a particular purpose or purposes.
g) The right to data portability. This means that, if you have provided personal data to us directly, we are using it with your consent or for the performance of a contract, and that data is processed using automated means, you can ask us for a copy of that personal data to re-use with another service or business in many cases.
h) Rights relating to automated decision-making and profiling. We do not use your personal data in this way.
For more information about our use of your personal data or exercising your rights as outlined above, please contact us.
Further information about your rights can also be obtained from the Information Commissioner’s Office or your local Citizens Advice Bureau.
If you have any cause for complaint about our use of your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office.
What Data Do We Collect?
Depending upon your use of Our Site, we may collect some or all of the following personal and non-personal data (more details below on our use of Cookies and similar technologies):
- IP address;
- Web browser type and version
- Operating system;
- A list of URL’s starting with a referring site, your activity on our site, and the site you exit to.
How Do You Use Cookies?
Cookies are small text files that can be used by websites to make a user’s experience more efficient.
The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.
This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.
You can at any time change or withdraw your consent from the Cookie Declaration on our website.
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.
Site visitation tracking
This site uses Google Analytics (GA) to track user interaction. We use this data to determine the number of people using our site, to better understand how they find and use our web pages and to see their journey through the website.
Although GA records data such as your geographical location, device, internet browser and operating system, none of this information personally identifies you to us. GA also records your computer’s IP address which could be used to personally identify you but Google do not grant us access to this. This site has the ‘anonymizeIp’ option implemented, meaning your full IP address is never written to disk as explained further in Google Analytics documentation. We consider Google to be a third party data processor.
GA makes use of cookies, details of which can be found below. Our website uses the gtag.js implementation of GA. For privacy policy details, please see the Googles Privacy Policy.
Details About Cookies set by Google Analytics see below:
| Cookie Name | Default Expiration Time | Description |
|---|---|---|
_ga |
2 years | Used to distinguish users. |
_gid |
24 hours | Used to distinguish users. |
_gat |
1 minute | Used to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_. |
AMP_TOKEN |
30 seconds to 1 year | Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service. |
_gac_ |
90 days | Contains campaign related information for the user. If you have linked your Google Analytics and AdWords accounts, AdWords website conversion tags will read this cookie unless you opt-out. Learn more. |
You can choose to delete Cookies on your computer or device at any time, however you may lose any information that enables you to access Our Site more quickly and efficiently including, but not limited to, login and personalisation settings.
It is recommended that you keep your internet browser and operating system up-to-date and that you consult the help and guidance provided by the developer of your internet browser and manufacturer of your computer or device if you are unsure about adjusting your privacy settings.
What security measures do you take?
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
The IP address of visitors, user ID of logged in users, and username of login attempts are conditionally logged to check for malicious activity and to protect the site from specific kinds of attacks. Examples of conditions when logging occurs include login attempts, log out requests, requests for suspicious URLs, changes to site content, and password updates. This information is retained for 14 days.
This site is scanned for potential malware and vulnerabilities by Sucuri’s SiteCheck. We do not send personal information to Sucuri; however, Sucuri could find personal information posted publicly (such as in comments) during their scan. For more details, please see Sucuri’s privacy policy.
This site is part of a network of sites that protect against distributed brute force attacks. To enable this protection, the IP address of visitors attempting to log into the site is shared with a service provided by ithemes.com. For privacy policy details, please see the iThemes Privacy Policy.
How Do You Use My Personal Data?
Under the GDPR, we must always have a lawful basis for using personal data. This may be because the data is necessary for our performance of a contract with you, because you have consented to our use of your personal data, or because it is in our legitimate business interests to use it. Your personal data will be used for one of the following purposes:
Analysing your use of our Website to improve our website in order to tailor it to customer needs
How do you store website information?
All data held by Hide the Shark is secure. Firewalls block all public access to our systems with the exception of secure browser (https), email and mobile network connections necessary to provide our services.
Key employees have access to our systems with multi-layer security in order to provide essential maintenance and development activity.
For more information on security procedures, please see section titled ‘Security’ above.
Website server information
This website is hosted by 1&1 Internet Limited (1&1). within a secure data centre. We consider 1&1 Internet Limited (1&1) to be a third party data processor
All traffic (transferral of files) between this website and your browser is encrypted and delivered over HTTPS.
How Do I Contact You?
To contact us about anything to do with your personal data and data protection, including to make a subject access request, please use the following details:
For the attention of: Megan Farrow
Email address: hello@hidetheshark.com
Telephone number: 0117 325 0487.
Postal Address: Farrows Creative LLP, The Fire Station, Studio 3, 82-84 York Road, Bristol, BS3 4A.
Changes to this Privacy Policy
We may change this Privacy Notice from time to time. This may be necessary, for example, if the law changes, or if we change our business in a way that affects personal data protection.
Any changes will be immediately posted on our website and you will be deemed to have accepted the terms of the Privacy Policy on your first use of *our* website following the alterations. We recommend that you check this page regularly to keep up-to-date.
This policy is effective from 23.05.2018.
We have a whole host of happy clients who would love to tell you about their experiences with us.
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“ HtS has an extraordinary ability to grasp and articulate our organisation's personality and commercial offering. The team have a unique approach, recognising the importance of storytelling and emotion and translating this effectively into commercial returns.
The design and messaging work they are doing with us will be fundamental to driving our global growth. ”
Jimmy Lloyd Director. Saragossa -
“ Since the brand refresh we have more new business coming in than we can resource - a great problem to have! ”
Gemma Comley Head of Marketing. Ghyston
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“ We’re so lucky to have worked with Hide the Shark’s talented team. They shook us up and make us proud to work here. I’m so excited to see where this rebrand is going to take us in the future ”
Ian Carlson MD. Old Mill
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“ What you helped us achieve with the 'More than Medicine' campaign has been transformational for the charity. We use it in nine centres across the UK and will continue to use it more widely. This campaign is something that I will always be very proud of. ”
Tracy Tait Brand and Marketing Director, Penny Brohn UK
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“ Hide the Shark's branding concept developed for our classical season is fresh, creative, bold and enticing. In response to our brief, it is close to perfect, resulting in the hall's most successful classical season ever. ”
Sarah Robertson Communications and Special Projects Director. Colston Hall
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“ HtS's talented team made our rebrand project such a positive experience. Delivering many elements within a tight deadline, they beautifully captured our essence and brought us to life with their unique storytelling style. The result is a bold, modern and engaging brand that sets us apart. ”
Kim Barnard Group Marketing Manager. Old Mill
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“ Hide the Shark were great to work with, responded well to a changing brief and came up with a really creative proposition and brand identity for our supporter programme. ”
Soil Association
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“ Hide the Shark have the ability to fully understand what is required and deliver what is becoming increasingly rare -the elusive ‘WOW’ factor. ”
Jane Shergold Director. TTA Communications
